{"product_id":"loban-dhoop-15-sticks-tulja-goshala","title":"Lobon Dhoop - 15 Sticks | Tulja Goshala | लोबोन धूप","description":"\u003ch5\u003e\u003cstrong\u003eDescription\u003c\/strong\u003e\u003c\/h5\u003e\n\u003ch3\u003eThe Story of Our Panchgavya Loban Dhoop\u003c\/h3\u003e\n\u003cp\u003eThree years ago, an initiative began with a single, compassionate decision: to create a safe haven for indigenous cows that no longer produce milk—cattle that are all too often abandoned once their commercial utility ends. Leaving behind steady careers, including a banking role and a PhD in Physics, this husband-and-wife team chose to dedicate their lives entirely to \u003ci\u003eGo-samvardhan\u003c\/i\u003e (indigenous cow conservation). What started with just 5 non-lactating cows has grown into a sanctuary caring for over 40 native cattle, including majestic breeds like \u003cb\u003eKankrej\u003c\/b\u003e and \u003cb\u003eKhillar\u003c\/b\u003e, and their beloved cow \u003cb\u003eTulja\u003c\/b\u003e.\u003c\/p\u003e\n\u003cp\u003eRather than viewing these mother cows through the lens of milk yield, this initiative honors their lifelong presence. To make the goshala self-sustaining and fund the cows' daily feed and medical care, they turn pure \u003ci\u003eGomay\u003c\/i\u003e into purposeful, sacred living essentials.\u003c\/p\u003e\n\u003ch3\u003eHow It Is Handcrafted\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cb\u003eSun-Drying the Indigenous Gomay:\u003c\/b\u003e Fresh dung from native Kankrej and Khillar cows is collected, naturally sun-dried, and finely sifted into a silky, clean powder. No foreign fillers or charcoal dust are ever introduced.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eInfusing the Sacred Panchgavya:\u003c\/b\u003e The dried cow dung powder is hand-kneaded with the traditional elements of \u003ci\u003ePanchgavya\u003c\/i\u003e—pure desi cow milk, curd, a touch of bilona ghee, and gaumutra extract. This natural binder ensures the dhoop burns evenly with clean white smoke, eliminating any harsh black soot.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eBlending Pure Loban Resin:\u003c\/b\u003e Finely crushed, raw natural Loban (benzoin resin) is folded generously into the mixture. No synthetic perfume oils, burning accelerants, or artificial fragrances are added.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eHand-Molding and Natural Curing:\u003c\/b\u003e The blend is shaped by hand into traditional dhoop forms and slow-cured in shaded, well-ventilated rooms to lock in the earthy, resinous aroma until it is ready to be lit.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch5\u003e\u003cstrong style=\"font-size: 0.875rem;\"\u003eIngredients \u0026amp; Shelf Life\u003c\/strong\u003e\u003c\/h5\u003e\n\u003cdiv\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eIngredients:\u003c\/b\u003e Indigenous Desi Cow Dung (\u003ci\u003eGomay\u003c\/i\u003e), Pure Natural Loban Resin, Desi Cow Milk, Curd, Gaumutra Extract, A2 Bilona Ghee, and Natural Herbal Binders.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eBurning Time:\u003c\/b\u003e Approximately 30 minutes per dhoop piece (provides a slow, steady, soot-free burn).\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eShelf Life:\u003c\/b\u003e 12 months from the date of manufacture (store in a cool, dry place in an airtight container to preserve the natural resins and aroma).\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch5\u003e\u003cstrong style=\"font-size: 0.875rem;\"\u003eKnow Your Farmer\u003c\/strong\u003e\u003c\/h5\u003e\n\u003c\/div\u003e\n\u003ch3\u003eLeaving Boardrooms and Labs to Serve Gomata\u003c\/h3\u003e\n\u003ch4\u003eWhen a Banker and a Physics PhD Chose the Worship of Indigenous Cows Over Corporate Careers\u003c\/h4\u003e\n\u003cp\u003eModern agriculture and dairy systems often operate on a single, ruthless metric: commercial yield. The moment a cow stops giving milk, she is treated as a financial burden and frequently abandoned. Three years ago, one couple decided to challenge that mindset at its root.\u003c\/p\u003e\n\u003cp\u003eHe walked away from a settled banking career, and his wife stepped away from academia with a PhD in Physics. Their shared conviction was simple yet uncompromising: an indigenous cow’s life and sanctity do not end when lactation stops.\u003c\/p\u003e\n\u003cp\u003eStarting with just 5 non-milking cows, they built a dedicated sanctuary that now nurtures over 40 indigenous cattle. Their goshala is home to rare, hardy native breeds like \u003cb\u003eKankrej\u003c\/b\u003e and \u003cb\u003eKhillar\u003c\/b\u003e, alongside their beloved cow \u003cb\u003eTulja\u003c\/b\u003e (named after the sacred Tulsi).\u003c\/p\u003e\n\u003ch3\u003eThe Mission: Beyond Commercial Dairy\u003c\/h3\u003e\n\u003cp\u003eCaring for over 40 retired cows requires significant daily feed, fodder, shelter, and medical care—without the daily income of commercial milk sales. Rather than treating this as a financial dead end, the couple chose to honor the cow through \u003ci\u003ePanchgavya\u003c\/i\u003e and value-added sustainable products.\u003c\/p\u003e\n\u003cp\u003eBy transforming pure \u003ci\u003eGomay\u003c\/i\u003e (cow dung) and natural botanicals into everyday lifestyle products like traditional Loban dhoop, organic pest repellents, and natural manure, they are creating a self-sustaining model where retired cows support their own sanctuary.\u003c\/p\u003e\n\u003ch3\u003ePartnering with Past In Present Agro\u003c\/h3\u003e\n\u003cp\u003eAt \u003cb\u003ePIP Agro\u003c\/b\u003e, our foundation rests on two core pillars: \u003cb\u003ethe conservation of native seeds and the preservation of indigenous cow breeds\u003c\/b\u003e. Both are interlinked; healthy, traditional agriculture cannot survive without the living soil nourished by native cattle.\u003c\/p\u003e\n\u003cp\u003eWe have partnered directly with this dedicated couple to support their sanctuary. By bringing their handcrafted, pure Gomay creations to our platform, we ensure their non-milking herd remains protected, healthy, and self-reliant.\u003c\/p\u003e\n\u003cp\u003eThis Loban Dhoop is the first step in this collaboration. As we move forward, PIP Agro will introduce their full range of natural cow dung products, giving conscious households clean living essentials while giving these indigenous mother cows a permanent, dignified home.\u003c\/p\u003e\n\u003cp\u003e\u003ci\u003eWhen you bring this dhoop into your home, you are not just clearing your living space with pure botanical smoke—you are directly supporting the lifelong care of indigenous cattle.\u003c\/i\u003e\u003c\/p\u003e\n\u003ch5\u003e\u003cstrong\u003eBenefits\u003c\/strong\u003e\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eNatural Air Purification \u0026amp; Disinfection:\u003c\/b\u003e The combination of burning indigenous \u003ci\u003eGomay\u003c\/i\u003e (desi cow dung) and raw Loban (benzoin resin) releases natural phenolic compounds that clear airborne bacteria, neutralize stale indoor odours, and naturally repel mosquitoes without synthetic chemicals.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003e100% Charcoal-Free \u0026amp; Non-Toxic:\u003c\/b\u003e Standard market dhoop sticks and cones rely on charcoal powder, toxic binders, and chemical burning agents that produce dark, hazardous soot. This dhoop burns clean with white smoke, causing zero burning sensation in the eyes, coughing, or throat irritation.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eCalms the Mind \u0026amp; Reduces Stress:\u003c\/b\u003e In Ayurveda, natural Loban resin is recognized for its grounding, earthy-balsamic aroma. Burning it during morning meditation, evening prayers (\u003ci\u003esandhya aarti\u003c\/i\u003e), or after a long workday helps calm an overactive nervous system and settle mental fatigue.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eCreates a Sacred, Traditional Atmosphere:\u003c\/b\u003e Crafted using the sacred \u003ci\u003ePanchgavya\u003c\/i\u003e (cow dung, milk, curd, gaumutra, and bilona ghee), it brings the traditional essence of a Vedic \u003ci\u003ehavan\u003c\/i\u003e into your living room, purifying the energy of your space naturally.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eLong, Consistent Burn Time:\u003c\/b\u003e Each piece provides a steady, soot-free smolder lasting up to 30 minutes, filling the space with an aroma that lingers for hours.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eDirect Ethical \u0026amp; Ecological Impact:\u003c\/b\u003e Every single purchase directly funds the daily feed, fodder, and medical care of over 40 non-milking, retired indigenous cows (Kankrej and Khillar breeds), making \u003ci\u003eGo-samvardhan\u003c\/i\u003e self-sustaining and viable.\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch5\u003e\u003cstrong\u003eWays to Enjoy\u003c\/strong\u003e\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eLight the Tip:\u003c\/b\u003e Hold the tip of the dhoop piece over a matchstick, candle, or oil lamp for 15–20 seconds until it catches a steady flame.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eLet It Smolder:\u003c\/b\u003e Gently blow out the flame. The tip will glow red and begin releasing a steady stream of fragrant, white aromatic smoke.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003ePlace in a Safe Holder:\u003c\/b\u003e Set the smoldering dhoop upright on a heat-resistant surface—such as a brass plate, clay diya, dhoop holder, or a small bed of raw ash\/sand.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eEnsure Ventilation:\u003c\/b\u003e Place the holder in a well-ventilated corner of your home, \u003ci\u003epuja\u003c\/i\u003e room, meditation area, or balcony to allow the herbal smoke and natural resins to circulate freely.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eTraditional Home Cleansing (\u003ci\u003eDhuni\u003c\/i\u003e):\u003c\/b\u003e For an authentic evening ritual, carry the dhoop holder across all rooms, doorways, and corners before settling it in your prayer area to naturally clear stale air and repel insects.\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch5\u003e\u003cstrong\u003eStorage Info\u003c\/strong\u003e\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eKeep Airtight:\u003c\/b\u003e Store the dhoop in its original airtight box or transfer it to a dry container (tin, stainless steel, or glass jar) immediately after opening. Because it is 100% natural and made without synthetic drying chemicals, exposure to ambient humidity can make it absorb moisture and difficult to light.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eKeep Dry \u0026amp; Cool:\u003c\/b\u003e Store in a cool, dry place away from direct sunlight, open windows, kitchen steam, or damp areas.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eMonsoon \/ High-Humidity Care:\u003c\/b\u003e If the dhoop absorbs moisture during rainy weather, sun-dry the pieces for 2–3 hours or place them in a dry, warm spot to restore their crisp burning quality.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eHandle with Dry Hands:\u003c\/b\u003e Always ensure your hands are completely dry before picking a piece from the box to prevent mold or moisture buildup inside the pack.\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Abhang Product","offers":[{"title":"1 Pack","offer_id":58390169157935,"sku":null,"price":70.0,"currency_code":"INR","in_stock":true},{"title":"5 Pack","offer_id":58390169190703,"sku":null,"price":339.0,"currency_code":"INR","in_stock":true},{"title":"10 Pack","offer_id":58390169583919,"sku":null,"price":650.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/8065\/4639\/files\/9CC6573E-6D33-43EF-B90E-06051224BE0D.png?v=1788006406","url":"https:\/\/pipagro.com\/products\/loban-dhoop-15-sticks-tulja-goshala","provider":"PIP AGRO","version":"1.0","type":"link"}