PIP's Traditional Goda Masala is a Maharashtrian spice blend with a mildly sweet, aromatic flavour and an earthy depth. Coriander, coconut, sesame, cumin and warming spices come together with groundnut oil and compounded asafoetida to bring a familiar character to Bharli Vangi, Amti, Masale Bhat and everyday vegetable curries. Its balance of sweetness and spice, with the richness of dry coconut, sets it apart from a more intensely spiced garam masala.
Made by Asha Jadhav and her team in Satara, this masala continues our connection with traditional food makers and the flavours of the Maharashtrian home kitchen. Whether you are preparing stuffed brinjal for a family meal, a pot of lentil curry or fragrant spiced rice, it adds warmth and a distinctive aroma without needing to assemble each spice separately.
Key Highlights & Benefits
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Traditional Maharashtrian blend: A signature seasoning for Bharli Vangi, Amti, Masale Bhat and vegetable curries.
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Mildly sweet and aromatic: Adds depth, warmth and a balanced spice character to home-cooked meals.
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Coconut and sesame: The coconut, dry coconut and sesame listed on the label bring richness to the blend.
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Layered spice recipe: Coriander, cumin, chilli, clove, jaypatri, dalchini, nagkeshar, black pepper and tej patta contribute to its distinctive flavour.
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Groundnut oil: Groundnut oil is included in the ingredient list printed on the label.
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Made in Satara: Part of the traditional food range made by Asha Tai and her team.
Approximate nutritional values per 99g, as provided in the nutrition table. The %RDA per serve column is reproduced as supplied; a dash means no percentage is stated.
| Nutrient |
Per 99g |
%RDA per serve |
| Energy |
210 kcal |
– |
| Total fat |
10g |
13% |
| Saturated fat |
3g |
15% |
| Trans fat |
0g |
0% |
| Cholesterol |
0mg |
0% |
| Sodium |
580mg |
25% |
Total Carbo hydrates |
26g |
9% |
| Dietary fibre |
2g |
7% |
| Total sugars |
2g |
– |
| Protein |
3g |
– |
| Vitamin D |
0mcg |
0% |
| Calcium |
60mg |
4% |
| Iron |
2.7mg |
15% |
| Potassium |
150mg |
4% |
Please refer to your pack for the nutrition declaration applicable to your purchase.
Asha Jadhav, Our Maker from Satara
At 50, Asha Jadhav balances the responsibilities of her home with running her food-making enterprise in Satara. Alongside caring for her household, she leads work that provides employment to more than 20 women, bringing a shared love of traditional cooking into their everyday livelihoods.
For PIP AGRO, Asha Tai and her team make a varied range of chutneys, festive Diwali faral and several kinds of pickles. Each recipe has its own character, yet there is a familiar thread running through them: the warmth and flavour of food made in an Indian home kitchen.
What keeps us coming back to her food is the taste. Across such a varied range, her recipes remind us of our grandmothers’ cooking, the traditions of the Indian kitchen and the flavours we grew up with. It is that feeling of home, as much as the individual recipe, that we want to share with you.
Behind these familiar flavours is Asha Tai’s daily effort, balancing home and work while creating opportunities for other women in Satara. We are proud to bring her food to your table and share the story of the women who make it.
Groundnut Oil in This Recipe
Groundnut oil is listed on the Goda Masala label alongside coconut, sesame and spices. The label does not specify that the oil is cold-pressed, so this masala's recipe should not be confused with the cold-pressed groundnut oil recipe used for our Solapuri Peanut Chutney.
A Traditional Recipe, Made with Care
Coriander, coconut, sesame, dry coconut and cumin form part of a layered blend with turmeric, chilli, clove, jaypatri, dalchini, nagkeshar, black pepper and tej patta. Groundnut oil, salt and compounded asafoetida complete the listed recipe. Together, they bring the mildly sweet, aromatic character associated with Goda Masala to familiar Maharashtrian dishes.
1. In Bharli Vangi: Add to the stuffing for brinjal to bring a mildly sweet, aromatic depth to this traditional dish.
2. In Masale Bhat: Use while cooking spiced rice for warmth and a distinctive Maharashtrian flavour.
3. In Amti: Stir into lentil curry during cooking, adjusting the quantity to suit your taste.
4. In Vegetable Curries and Usal: Add to vegetable or legume preparations for a rounded spice flavour.
5. In Poha: Add a little while preparing poha for an earthy, aromatic variation on your usual recipe.